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-
Cannes daily global podcast episode 6: Festival review, plus call for shorter film ads
As Cannes Lions 2024 has wrapped up, Campaign's editors and journalists from around the world look back on the five-day festival. -
Motorola launches campaign made entirely with generative AI
via campaignlive.comFollowing Toys “R” Us, it’s the second brand to make an AI-generated ad this week. -
Tobacco giant accused of ‘manipulating science’ to attract non-smokers
via theguardian.comLeaked documents from Philip Morris reveal ‘secret’ strategy to market its heated tobacco product IQOSThe tobacco company Philip Morris International has been accused of “manipulating science for profit” through funding research and advocacy work with scientists.Campaigners say that leaked documents from PMI and its Japanese affiliate also reveal plans to target politicians, doctors and the 2020 Tokyo Olympics as part of the multinational’s marketing strategy to att -
Samsung Electronics UK shows AI can bring harmony to family chaos
The film was created by Exposure. -
BBC celebrates city of love with Paris Olympics campaign
The campaign was created by BBC Creative and produced through Nexus Studios. -
St Pierre ad lampoons French disgust at British food
The work is the first since Fold7’s appointment to the brand's creative account earlier this year and will break in the UK before running in other markets. -
American Express brings tarot cards and palm readings to BST Hyde Park
The activation is based on the insight that Gen Z and Millennials engage in manifestation. -
Tesco Whoosh salutes obscure obsessions in Channel 4 Comedy idents
BBH London created the work for Tesco’s delivery service. -
St Pierre spot lampoons French disgust at British food
The work is the first since Fold7’s appointment to the brand's creative account earlier this year and will break in the UK before running in other markets. -
Former Dentsu media CEO Hamish Nicklin takes new advisory role
Nicklin was chief executive of media at Dentsu UK and Ireland for three years. -
Former Dentsu media CEO Hamish Nicklin finds new role
Nicklin was chief executive of media at Dentsu UK and Ireland for three years. -
Mother hires ECD from Wieden & Kennedy London
Hollie Walker will join the agency in July. -
Foxy Bingo and Neverland get country dancing in ‘rootin’ tootin’ spot
Builds on 2022's 'Get your fox on'. -
Former Dentsu media CEO Hamish Nicklin joins Grace Blue
Nicklin was chief executive of media at Dentsu UK and Ireland for three years. -
Channel 4’s decision to drop ads during election divides media
The move has been deemed a 'missed opportunity' by some media experts. -
Former Dentsu media CEO Hamish Nicklin lands new role
Nicklin was chief executive of media at Dentsu UK and Ireland for three years. -
Campaign’s most read features: Q2 2024
In case you missed them the first time around, here are Campaign's most popular long-form pieces from the past three months. -
Disney+ secures sponsorship by Uber One and Chloé
The deal covers FX’s The Bear in the UK and Becoming Karl Lagerfeld for five territories across EMEA. -
Campaign’s most-read news stories: Q2 2024
In case you missed them the first time around, here are Campaign's most popular news stories from the past three months. -
IPG unifies Acxiom and Kinesso under one leader
via campaignlive.comEXCLUSIVE: Jarrod Martin has been charged with better activating Acxiom data to power “precisely targeted” solutions for IPG clients. -
Revealed: The most active new-business sectors - and how they will change
Campaign’s latest market report is out now. -
Toys 'R' Us tells its creation story using AI
via campaignlive.comThe retailer says that the one-minute brand film, made using Open AI's text-to-video tool Sora, is the "story of a dream come true," but viewers might think it's a fever dream. -
Pitch Update: Ocado, eBay, VisitEngland, Jameson, KFC, Pizza Hut and more
Campaign rounds up the latest pitches, reviews and account wins. -
Wall’s unveils new mascot Wallie in OOH campaign
The £10m campaign is designed to promote Wall's sub brands, including Cornetto and Solero. -
Vodafone veteran Frank Wiemann joins Lyca Mobile as group CMO
Wiemann spent two decades at Vodafone. -
Tesco parks its trolley at Pride as it expands presence
Supermarket appearing at London Pride this weekend. -
Campaign’s 13 most-read articles: June 2024
In case you missed them, here are Campaign UK's most popular articles from the past month. -
Tesco and Group M strike major retail media partnership
The partnership covers on-site, off-site, and connected store offerings, including an agency-first in-store screen partnership, leveraging Tesco's 22 million Clubcard households. -
‘What the fuck is going on?’: Saatchis finds middle class worried about finances
Just 37% of people feel a new government will positively impact their financial prospects. -
Was WPP right to give Elon Musk a platform at Cannes Lions?
Elon Musk’s presence at Cannes Lions sparked debate along the Croisette and across adland.
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