PR Public relations news

• Havas warns of ‘reputational’ risk from fossil-fuel clients after backlash over Shell win

  12-11-2024 17:24 via prweek.com
  
  The agency group Havas made the disclosure in its stock market prospectus.
  
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• The Scoop: Musk, Ramaswamy bypass media with DOGE podcast

  22-11-2024 17:39 via prdaily.com
  
  Also: Bluesky CEO’s messaging aims to reassure droves of new users; Froot Loops maker fights back against RFK Jr.’s attack on food dyes.
  Vivek Ramaswamy and Elon Musk plan to star in a new podcast to highlight their work as co-leaders of a new non-governmental agency – the Department of Government Efficiency (DOGE) – focused on drastically slashing government spending over the next two years.
   
  [RELATED: Craft compelling cross-platform content at the Social Media Str
  
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• Premier Resourcing UK: PR ASSOCIATE DIRECTOR - CORP/PUBLIC AFFAIRS

  22-11-2024 16:03 via prweekjobs.co.uk
  £70k-£80k + bonus:Premier Resourcing UK:
  Associate Director – Corporate Communications & Public Affairs
  Our client, one of the fastest growing consultancies in London and at the forefrontLondon (Central)
  
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• Brook Street: Corporate PR Account Director – Crisis Management

  22-11-2024 13:51 via prweekjobs.co.uk
  Up to £60,000 + 28 days holiday + Bonus :Brook Street:
  Associate Director Corporate Communications – Crisis ManagementCentral London - West End/ City boarder
  
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• Brook Street: Corporate PR Account Director – FS/ Tech

  22-11-2024 13:48 via prweekjobs.co.uk
  Up to £60,000 + 28 days holiday + Bonus :Brook Street:
  Account Director Corporate Communications – FS/ Tech - LondonCentral London - West End/ City boarder
  
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• Why the United Nations Global Compact CCO says you shouldn’t give up on ESG communications

  22-11-2024 12:00 via prdaily.com
  
  The country will change in the next four years — but it isn’t time to stop, Dan Thomas said.Matt Purdue is senior strategist at Magnitude, Inc. 
  For years now, the communications profession has been trying to tackle the thorny problem of greenwashing: the act of misleading stakeholders about the environmental benefits of a company’s operations or products.
  But today there’s the potential for another serious problem emerging: “greenhushing.” That&rsqu
  
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• Internal Communications Trends for Success in 2025

  22-11-2024 12:00 via prdaily.com
  
  Internal communication professionals today face daunting challenges — but they can be overcome.The post Internal Communications Trends for Success in 2025 appeared first on PR Daily.
  
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• A closer look at Spirit Airlines’ bankruptcy comms

  22-11-2024 12:00 via prdaily.com
  
  Spirit’s messages to travelers and investors about its Chapter 11 filing offer insights into effective change comms.Spirit Airlines filed for Chapter 11 bankruptcy protection on Monday after losing more than $2.2 billion since the start of the pandemic, failing to restructure its debt and unsuccessfully attempting to merge with JetBlue at the beginning of the year. It expects the process to be completed by Q1 2025.
  Positioning the move as a reorganization bankruptcy to provide Spirit with
  
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• Reuben Sinclair: AM/SAM (hospitality PR)

  22-11-2024 05:11 via prweekjobs.co.uk
  £36k - 48k per year:Reuben Sinclair:
  Are you a Account Manager or Senior Account Manager with hospitality, food or drink PR exprience looking for your next move? This could be the role f
  London
  
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• John Deere brings on 9-year-old tractor expert – yes, really – as ‘chief tractor kid’

  21-11-2024 22:36 via prweek.com
  
  “I like having a mowed yard, weed whacked, nice landscaping and a nice tractor,” Jackson Laux says in a video introducing him.
  
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• Marketers scratch their heads at Jaguar’s no-car campaign

  21-11-2024 20:30 via prweek.com
  
  Experts have been quibbling on social over whether Jaguar’s Copy Nothing campaign is doing everything, or nothing, in terms of marketing strategy.
  
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• FleishmanHillard ups Lisa Moehlenkamp to COO

  21-11-2024 18:30 via prweek.com
  
  The Omnicom Group firm has also named a slew of other global leadership appointments as new CEO J.J. Carter says ‘there is a lot of ambition for change.’
  
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• Lobos 1707 wants tequila drinkers to unleash their ‘inner wolf’

  21-11-2024 16:40 via prweek.com
  
  The Lebron James-backed liquor company created a Center for Human Un-Domestication retreat amid a new rebrand effort.
  
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• Burson hires Edelman’s Taj Reid as global chief creative officer

  21-11-2024 15:00 via prweek.com
  
  Reid replaces Simon Shaw in the role.
  
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• By the Numbers: What you need to know about Bluesky

  21-11-2024 13:00 via prdaily.com
  
  Will this actually be the Twitter killer? Or is it another also-ran?Since Elon Musk purchased the app formerly known as Twitter two years ago and implemented radical changes, various social media upstarts have sought to take its place as the premiere microblogging website.
  Niche apps like Mastodon and Spill made names for themselves while Threads grew fast thanks to its integration into the Meta family of apps, including frictionless sign-on using Instagram credentials. Threads quickly amassed m
  
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• AI may require PR agencies to reevaluate billing models

  21-11-2024 13:00 via prdaily.com
  
  Tools like ChatGPT are completing tasks that used to take hours in minutes so firms may want to consider how that’ll affect hourly billing.
  Michelle Olson remembers the early days of her PR career, when researching a complex crisis communications plan would take hours. It was worth it to the client, she said, which is why they were OK with having it all billed back to them.
  Today, however, thanks to AI, that initial research can happen in just a few seconds. While Olson or her teammates at
  
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• Samsung Home Entertainment hires The Weber Shandwick Collective as US AOR

  20-11-2024 22:15 via prweek.com
  
  The collective is providing PR, social, creative, partnerships, CRM, digital and influencer support.
  
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• Corporate law firm Jenner & Block appoints Daniel Schwarz as CCO

  20-11-2024 20:48 via prweek.com
  
  The law firm specializes in litigation, corporate transactions, crisis management and public policy.
  
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• Multiply promotes Megan Kopf to president

  20-11-2024 17:47 via prweek.com
  
  Kopf will oversee day-to-day operations as founder and CEO Dan Baum focuses on strategy.
  
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• Oatly promotes Lucy Hopkins-Parkinson to lead global comms

  20-11-2024 17:14 via prweek.com
  
  Hopkins-Parkinson takes over communications from Brendan Lewis, who exited the company this summer.
  
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• The Scoop: Jaguar’s controversial modern reinvention raises questions about value of brand

  20-11-2024 17:02 via prdaily.com
  
  Germany soccer vows to keep politics out of the game; young people are getting more news from social media.
  Struggling British carmaker Jaguar has launched a flashy rebranding effort that aims to lure a young, posh audience.
  The ad features a group of androgynous models in bright clothing and a techno-inspired soundtrack. The tagline? “Copy nothing.” The one thing missing, as NBC News pointed out, is the cars.
   
  [YOUR RESPONSE NEEDED: Take Ragan's 7th annual Communications Bench
  
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• Welch’s campaign aims to make holiday travel ‘feel more fruitful’

  20-11-2024 16:53 via prweek.com
  
  Fruitside Assistance launches on the busiest travel day of the year to ease holiday road trips.
  
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• WPP integrates BSG into Burson

  20-11-2024 12:00 via prweek.com
  
  BSG will be part of the insights, data and intelligence group in the U.S., led by Kari Butcher.
  
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• What AI terms really mean

  20-11-2024 12:00 via prdaily.com
  
  Education can empower comms pros to tap into AI’s potential.
  Businesses have used artificial intelligence in their everyday workflows since the early 1990s with the creation of spam filters for email. But in recent years, generative AI – or AI that creates text, images or codes rather than simply sorting data – has exploded.
  Change can be scary, admitted Rebecca Simons, communications manager at Cisco. She noted that conversations around AI often feel like they “need a de
  
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• How AI helped Syneos Health’s Matthew Snodgrass improve client first drafts

  20-11-2024 12:00 via prdaily.com
  
  Reducing time spent parsing regulatory rules could be a gamechanger.Working through the maze of FDA, FTC and other regulations that govern communications around pharmaceuticals and other healthcare items can be challenging for even the most experienced human to handle.
  But an AI will never get tired, rarely get confused and can be updated with just a few clicks of a mouse.
  Matthew Snodgrass, AI innovation lead at Syneos Health Communications, is currently testing a custom GPT that will help crea
  
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• Women of Distinction 2025 opens for entries

  20-11-2024 11:00 via prweek.com
  
  PRWeek’s annual celebration of inspiring women in communication, including Women to Watch, is set for May 28.
  
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• When humans meet other humans

  20-11-2024 11:00 via prdaily.com
  
  A reflection on CommsWeek and the Future of Communications Conference 2025.The days following a big event can feel anti-climactic. But having just wrapped up Ragan’s Communications Week, I am lifted up rather than let down.
  Something special was in the air last week at the Future of Communications Conference in Austin. That shared oxygen is fueling some much-needed optimism about the state of society and the future for communicators.
  Our theme this year for CommsWeek was “All Togethe
  
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• Racepoint Global president Bob Osmond exits

  19-11-2024 22:46 via prweek.com
  
  Osmond’s departure comes as the agency named Bill Davies as its new CEO this week.
  
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• The pie’s the limit for 6 brands’ Thanksgiving campaigns. Which one is your favorite?

  19-11-2024 22:11 via prweek.com
  
  Brands are embracing Thanksgiving’s side dishes, inevitable cooking mishaps and the spirit of giving.
  
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• Oatly communications head Brendan Lewis exits

  19-11-2024 20:11 via prweek.com
  
  Lewis joined the oat milk brand in 2022 as EVP of global communications and public affairs.
  
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