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• JIECANG Garners Sole Industry Selection at Inaugural "Future Factory" Conference

  07-01-2021 15:24
  
  HANGZHOU, China, Jan. 7, 2021 /PRNewswire/ -- JIECANG was the only company to be selected in its industry when the first batch of future factories was named at the inaugural "Future Factory" conference which was recently held in Hangzhou, Zhejiang Province in China. A "Future Factory"...
  
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• The Scoop: Bots may have been used to sway anti-DE&I public opinion at John Deere, others

  06-09-2024 17:13 via prdaily.com
  
  Plus: Jobs report likely means good things for U.S. economy; SearchGPT not yet Google killer.
  An analysis by a public relations and marketing firm suggests that much of the social engagement surrounding the anti-DE&I policy campaign by conservative activist Robby Starbuck may have been led by bots.
  Starbuck led a series of social media attacks earlier this year to challenge the diversity, equity and inclusion policies at companies such as Tractor Supply, John Deere and Harley-Davidson. Each
  
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• How I Got Here: PRophet Founder Aaron Kwittken on unlocking AI for smarter stakeholder engagement

  06-09-2024 12:00 via prdaily.com
  
  Aaron Kwittken shares about the toughest moment of his career.Aaron Kwittken, founder and CEO of PRophet, is a seasoned communications pro with over 30 years of experience, starting with public affairs on the hill and then transitioning to tech entrepreneurship. He founded PRophet, the first AI-powered platform for PR professionals, after a successful career leading a global PR and brand strategy firm, KWT. 
  [RELATED: Join us on June 12 for a FREE webinar with LumApps on AI uses for interna
  
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• The Friday Reporter: Misty Chally

  06-09-2024 10:20 via prdaily.com
  
  A new episode of The Friday Reporter podcast.Dropping in the week of Labor Day to talk with Misty Chally, executive director of the Critical Labor Coalition.With years of Capitol Hill and Washington, D.C. experience, Misty has built an alliance of employers and organizations to advance the importance of labor issues.
  She shares the importance of bipartisan efforts, the obstacles of political messaging and the power of harnessing the U.S. job market. As a small business owner herself, Misty has b
  
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• Profiles of Sports & Fashion PR Agencies - O'Dwyer's PR News

  05-09-2024 17:41 via news.google.com
  Profiles of Sports & Fashion PR Agencies  O'Dwyer's PR News
  
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• What PR pros can learn from Harris’ unique messaging strategy rollout

  05-09-2024 13:00 via prdaily.com
  
  People matter as much as policies.
  Kamala Harris’ introduction as the Democratic Party’s nominee for president has been anything but typical. The rollout of her PR, messaging and media relations strategy has been equally unique.
  In the roughly six weeks since replacing President Joe Biden at the top of the ticket, Harris has shied away from media interviews and instead opted for scripted appearances and commercials.
  Before last week’s interview on CNN, Harris’ most notabl
  
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• By the Numbers: What executives are most worried about in the 2024 elections

  05-09-2024 12:00 via prdaily.com
  
  Most think they’re prepared — but haven’t made plans in crucial areas.You might have heard that there’s a little election coming up in the United States in about two months.
  The last time Americans went to the polls to pick a president, it ended in days of uncertainty about the winner, a last-minute power grab from the defeated candidate and violence at the U.S. Capitol.
  And executives are concerned it could all happen again.
  New data from Gravity Research, gathered via i
  
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• CMO for Discover Puerto Rico takes the sunny side of storytelling

  05-09-2024 11:00 via prdaily.com
  
  As told to Diane Schwartz, CEO of Ragan Communications.The post CMO for Discover Puerto Rico takes the sunny side of storytelling appeared first on PR Daily.
  
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• The Scoop: Strange AI spam is being weaponized on Facebook

  04-09-2024 16:50 via prdaily.com
  
  Plus: Chase responds to ‘glitch’ that’s just fraud; Honey Deuce takes over the U.S. Open.If you’ve spent any amount of time on Facebook recently, you’ve surely seen the bizarre AI-generated images popping up in your feed, likely from algorithmically suggested pages you’ve never opted into liking.
  Some of the images are obviously fake, such as “Shrimp Jesus.” Yet others are more subtle, such as an AI-generated image that purports to be a historical
  
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• Every brand message counts during election season

  04-09-2024 12:00 via prdaily.com
  
  Take social listening seriously.
  Even the most well-intentioned public comment or social media post can land a company or brand in hot water. That can feel even more true during the intensified scrutiny of election season.
  While a comms team won’t be able to predict every aspect of the election news cycle, they can still prepare for it. Election Day isn’t exactly sneaking up on anyone, after all.
  “We don’t have a crystal ball. We can’t see what’s going to happ
  
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• Industry Sees Promising Growth by 2034 | The Public Relations (PR) Tools Market Share Reach USD 34.9 Billion - EIN News

  03-09-2024 20:22 via news.google.com
  Industry Sees Promising Growth by 2034 | The Public Relations (PR) Tools Market Share Reach USD 34.9 Billion  EIN News
  
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• Hinge’s Jarryd Boyd on staying relevant through adaptability

  03-09-2024 16:53 via prdaily.com
  
  Jarryd Boyd shares how to build authentic relationships. Jarryd Boyd is a certified life and relationships coach and the senior director of global communications at the global dating app Hinge—where he’s an expert at helping people find the right connection, whether it’s through their words or their profiles.“I’m passionate about cross-functional collaboration, driving a brand’s reputation and visibility in alignment with its target audiences, and penetra
  
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• PR bad habits – where they come from and why media is pissed

  03-09-2024 12:00 via prdaily.com
  
  PR has a PR problem, and according to our journo counterparts, we’re all guilty.Lindsey Bradshaw is a freelance PR pro working with B2B tech startups in AdTech/MarTech, cloud, data/analytics, and AI. If you take a scroll through LinkedIn or any other social media site for that matter, PR “bad habits” are killing our relationships with media, who aren’t shy about vocalizing their frustrations. And it’s blowing our shot at ever getting the coverage we crave for c
  
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• Media blitz helps real estate industry address major industry upheaval

  03-09-2024 12:00 via prdaily.com
  
  National Association Realtors hosted a months-long campaign, including a media ramp ahead of the implementation of the changes.
  The National Association of Realtors faces a massive communications challenge after their industry rules were turned on their head. The new rules, which went into effect Aug. 17, were part of the organization’s proposed settlement to end class action litigation brought by home sellers concerning real estate commissions.
  Although the settlement doesn’t prohib
  
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• Help shape the future of PR Daily coverage

  03-09-2024 12:00 via prdaily.com
  
  Your opinions needed!We need help from readers like you to better understand our audience and best serve you the content you need to thrive.
  Take a few minutes to complete our brief reader survey. Your feedback will help us usher in an exciting new era of PR Daily that’s more focused on what’s relevant and useful to you. You’ll also receive a code for $150 off a Ragan virtual conference as thanks for your time.
  Take the survey now.
  The post Help shape the future of PR Daily cov
  
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• 5 mindfulness tips for a busy workday

  30-08-2024 13:00 via prdaily.com
  
  Enable yourself to do your best work.Karianne Michelle will be one of the hosts for Ragan’s Women’s Business Summitt & Retreat for Communicators, Sept. 18-20 in Carlsbad, California. The brand strategist and wellness expert shares her tips for keeping your body well so you can do your best work. Focus on your feet to ground your energy: In the midst of competing deadlines or feeling overwhelmed, this is one way to find your zen.
  Clear your mind with alternate nostril breathi
  
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• By the Numbers: Where Gen Z gets their news (besides social media)

  29-08-2024 16:10 via prdaily.com
  
  Everyone wants to get Gen Z’s attention.The cohort of people aged 12-27 are prized for their youth and purchasing power, but they can pose a particular challenge for PR professionals using traditional media methods to catch their eye.
  About half of TikTok users under 30 use it regularly to scroll for news and politics, Pew Research found. But social media isn’t the only way of reaching these teens and young adults.
  Research conducted by Morning Consult found that Gen Z men and women
  
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• When press releases still matter

  29-08-2024 12:00 via prdaily.com
  
  Press releases are still part of the PR toolkit – but not always for getting press.
  Once the preeminent tool in every PR toolbox, the press release has fallen out of favor in recent years due to its perceived overuse – indiscriminately spamming reporters’ inboxes with every hiring update and piece of organizational information.
  Despite that criticism, there’s still a significant place for a well-crafted, timely press release, especially if it’s sent to the right aud
  
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• The Eyes Have It: Why Vision Care is Critical to Employee and Organizational Success

  29-08-2024 10:00 via prdaily.com
  
  Not all employees make use of their vision benefits — however, investing in eye care can boost productivity and motivation at work. 
   
  The post The Eyes Have It: Why Vision Care is Critical to Employee and Organizational Success appeared first on PR Daily.
  
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• The Scoop: Florida removes LGBTQ travel information from tourism website

  28-08-2024 16:31 via prdaily.com
  
  Plus: Another company changes DE&I policies after backlash; Harris sets first interview.Under Republican Gov. Ron DeSantis, Florida and the LGBTQ+ community have had a tumultuous relationship.
  DeSantis championed the state’s so-called “Don’t Say Gay” law, which forbids the discussion of many LGBTQ+-related topics in public schools for third graders and younger. That controversial law set off a major skirmish with Disney that stretched on for years through acrimonious
  
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• How to stop worrying and smartly embrace AI

  28-08-2024 12:00 via prdaily.com
  
  Education key to breaking down AI-related fears.
  Knowing how AI models work is crucial to unlocking their potential and improving workflows. Yet, many business leaders are approaching generative and discriminating AI them with great caution.
  Kara Fisher, head of reputation insights for Signal AI, said she believes that’s due in part to a lack of education about the subject. She cited a recent survey of 3,400 C-suite executives in which 76% saw generative AI, such as ChatGPT, as more o
  
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• How AI helped PwC’s Megan DiSciullo make her communication process more efficient

  28-08-2024 12:00 via prdaily.com
  
  DiSciullo shares her thoughts on making the AI boom work for the comms function.The rise of generative AI has spurred major discussions and reconsiderations about its capabilities and role in comms workflows. It can help comms pros draft copy, take on rote entry tasks, ideate on content, and much more.
  In our latest edition of our new “How AI Helped Me” series, we spoke with Megan DiSciullo,  senior managing director of US and Mexico communications at PWC about how she came to u
  
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• 10 of the most annoying AP style quirks

  27-08-2024 13:00 via prdaily.com
  
  Ah, the AP Stylebook: The holy grail for writers and the bane of many an editor’s existence.Orsi Korman is an account director, content,  at HAVAS Red.
  While the AP Stylebook is a widely used guide for ensuring clarity and consistency in writing, it’s not without its quirks and contradictions that can drive even the most seasoned communicator up the wall. Here are 10 such inconsistencies:Oxford commaAlso known as a serial comma, the Oxford comma is placed immediately before the
  
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• State of the Intranet and Future of Employee Technology

  27-08-2024 11:00 via prdaily.com
  
  The portal through which employees access tools and knowledge to do their work — the intranet — shapes employee experiences.The post State of the Intranet and Future of Employee Technology appeared first on PR Daily.
  
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• The Scoop: NASA capsule issues latest struggle for Boeing

  26-08-2024 17:47 via prdaily.com
  
  Plus: Telegram founder detained in Paris over unchecked; Fed sends key message about U.S. economy.
  Two NASA astronauts, stuck at the International Space Station since June, will be there for months longer due to ongoing issues with a Boeing-made spacecraft.
  Because of the issues with the Boeing Starliner, NASA will turn to Space X — a Boeing rival — to bring home astronauts Butch Wilmore and Suni Williams. Wilmore and Williams originally planned to be in space for about eight days, b
  
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• Tips for determining the true value of earned media

  26-08-2024 13:00 via prdaily.com
  
  Generic engagement numbers and readership figures won’t tell the whole story.
  Earned media is a great way to build brand awareness, credibility and trust with both prospective and existing customers.
  But simply tailoring a pitch to the biggest publication or looking at baseline social data like page views and social media impressions often fails to capture the true value of these third-party placements.
   
  [RELATED: Watch the Data Fluency for Communicators: Turn Measurement into Action
  
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• What to do when you embarrass yourself in a pitch

  26-08-2024 12:00 via prdaily.com
  
  We’ve all been there. Here’s how to bounce back.Dustin Siggins is founder of Proven Media Solutions. 
  Have you ever sent a pitch with a typo or the wrong person’s name in it?
  Embarrassing, sure. And you probably forgot about it by lunch.
  But I bet you’ve never sent a pitch seven years too late to four journalists, including two you just met.
  Nope, that rare honor belongs to me. And in the era of gatekeepers getting fed up with bad pitches, it could have resulted
  
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• The Scoop: Harris looks to fire up base heading into first debate

  23-08-2024 17:14 via prdaily.com
  
  Plus: Google faces employee heat over AI rules; German navy goes viral after blaring Darth Vader march through London.
  Vice President Kamala Harris formally accepted the Democrat’s presidential nomination on Thursday night, using the final day of her party’s convention to highlight who she is as a person and themes of her administration if elected.
  “Never let anyone tell you who you are,” Harris said to a packed crowd in Chicago and tens of thousands of prospective voters
  
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• Otter PR Wins Gold Stevie for Public Relations Agency of the Year in Canada and the U.S.A. - openPR

  23-08-2024 15:02 via news.google.com
  Otter PR Wins Gold Stevie for Public Relations Agency of the Year in Canada and the U.S.A.  openPR
  
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• How I Got Here: Sage Communications SVP Duyen Truong on empowering the next generation

  23-08-2024 12:00 via prdaily.com
  
  Duyen Truong of Sage Communications shares how her life as a refugee fuels her passion for helping others through her work.
  Duyen Truong, senior vice president of public relations at Sage Communications, is a seasoned PR pro with over 20 years of experience across the public sector, commercial, and nonprofit industries. She has led high-impact campaigns for global and national brands, government agencies like the USDA, Defense Department, and Centers for Medicare and Medicaid Services, and nonpr
  
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